9 Lessons from Delivering Happiness

I was fully prepared not to like this book. In fact, I only read it because there was a copy lying around. I really couldn't see what the CEO of a mult-million dollar internet retail corporation would have to say that would be relevant to me. 

Which is why you should, literally, never judge a book by it's cover.

There were far too many "aha" moments and lessons to include them all. These are 9 of my favourites. 

Funny that. So many people are in pursuit of money, when really it is only ever a means to getting us to our goal. What if we chased our goals instead of the tools to get to them? 


See my sentiments above on money. It shouldn't be a goal, it should be one of the tools to achieving the goal. Which means it is important, and necessary, but it is not the ultimate destination.

People don't believe this. But I have seen it happen over and over again, things which "on paper" or "in theory" shouldn't work, shouldn't succeed but they do because they keep the focus on their people.

This is one of the best pieces of advice you can give to an business owner who has got stuck and can't move forward. Stop trying to make the big leaps and start focussing on taking the small steps. When you look back, you will be amazed at how far you have come. 

There are so many industries in which this is applicable. If you are building a business in your own vision, then you are walking the unexplored path. You may not feel like the expert, and that's ok. Because you are becoming the expert. You are the trailblazer. 

Which is why Simon Sinek told us to Start With Why. At the core of everything, we want to be happy and everything that we do is about achieving that. Ask yourself, why do you what you do? For the money, for the prestige, for your clients? All of that is rooted in bringing you happiness. 

Which is an interesting perspective to reflect on your client needs from. If they have everything that they need in order to survive, what is next on their list and how can you be part of providing that? 

YES! Yes it would. Imagine, if every business put happiness at its centre, not just providing client happiness, but employee happiness, community happiness, personal happiness. Where would that take us? How would your business change if the impact you were aiming for was happiness? 

Delivering Happiness by Tony Hsieh is available from your preferred bookseller.